Blog Marketing Journal


Posts in category Blog Design

Google Chrome’s Your CSS – Blog Design May Need Tweaking



The recent release of Google’s own version of a browser, Google Chrome, appears to have issues with CSS when it comes to some blogs. If the browser takes off then many blogs will need to have their blog design checked.

In the past, it was always advisable to check you web pages out on both Firefox and Internet Explorer. Now it may be necessary to check them out on Chrome.

Websites, your blog included, are representative of you and your business. If a visitor arrives they expect to see a properly formatted page. There are times when a page will look good in Firefox and look terrible in IE6 – or vice-versa. Since these two browsers make up 75-90% of all traffic, it makes sense to ensure your pages render well in each browser.

With a third browser coming on line, it has the potential make live even harder. Microsoft through Internet Explorer has tried to re-invent internet standards. Internet Explorer doesn’t recognize many of the current standards which can cause problems.

The question that many have asked is whether or not Google Chrome will be written in the future to a standard that forces publishers to choose. Render your sites IE compatible or Chrome compatible – you won’t be able to have both since the code required for both will be different.

Time will tell. First, the general public has to take up Chrome and use it. Until then, it is only a browser puppy. Even puppies grow however.

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Tagged blog web design, google blog design, google chrome
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Are SEO Friendly Themes Really Friendly?



SEO friendly themes, particularly free versions, have become extremely popular over the last 12 months. The problem is, whilst they claim to be SEO friendly, is that they are not truly SEO friendly. So what makes a theme SEO friendly? To avoid confusion, the term ‘theme’ and ‘template’ are basically the same so I will stick to the term ‘theme’.

This question is debatable since many SEO friendly themes are relying on plugins that every theme can use to improve their blogs SEO outcomes.

If you ignore the plugins which assist with keywords, tags, descriptions and titles, and the content that is generated by the blog owner, there is only a few areas remaining that can help with a blogs SEO.

Page loading sequence can certainly help. Having the header load followed by the content before the sidebars is an import issue. If the pages code is going to break it is generally caused by a widget in the sidebar. If the content has already been spidered, then this does not become a big issue. Many SEO friendly themes still load the sidebars before the content. This is one area that is quick and easy to check yourself.

Another area of your blogs design that can help with SEO is in the categories and archives sections. If these only produce snippets of each post them you will avoid any issues with duplicate content. You can use a plugin, however the fewer plugins you use the better. Again, many SEO friendly themes do not use snippets. They use the full posts.

The final area that needs close inspection is in the footer. Because some of these themes are free, the links to the theme creator can be sold resulting in a link to sites that you may not want to be associated with. Check each link the footer carefully to ensure it does lead to the themes creator’s pages.

Before jumping on an SEO friendly theme, make sure it is ‘friendly’ first.

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Tagged blog seo theme, blog themes
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