Make Sure to Optimize your Blog Posts

Writing by Blog Marketing Journal on Wednesday, March 4, 2009 Comments (2)

With thousands of blogs being written in everyday what are you going to do to stand out from the crowd? Just simply writing a few times per week might not drive the traffic that you are looking for. if you are writing in a competitive space what will you write about to differentiate yourself from your competitors?

Writing everyday is great but in today’s market that is almost a requirement. Especially if you are just launching your blog and you need to establish yourself. If you have not educated yourself yet on how to make your blog stand out. There are many blog marketing things that could you hold you back from search engine traffic like performing black hat techniques that hold you back from climbing. That is a whole other blog post. Keywords are what will help people find you. First thing you have to do is really isolate what your blogs voice is. Are you writing about a specific industry? Regardless of what industry or space you are in there will be some certain keywords that people looking for you are writing about will use in the search engines to find info. Some blog owners want to use witty titles and posts but those don’t always gain traction unless the post is really good and it spreads like wildfire. There are ways you can track down keywords for your industry whether yourself or hiring a company to do the keyword research. You will want to structure blog posts tastefully around your targeted keywords to drive in as much traffic as possible. This is only scratching the surface but it will help drive in traffic to your blog and will help you get noticed as part of your blog marketing effort. Also when using and photos in your blog make sure to describe the photo tag using keywords so your blog pic will rank in the images section.

Comments (2)                      Category: Blog Marketing                      

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2 Comments

Comment by Jack Zufelt

Made Monday, 9 of March , 2009 at 5:19 pm

It’s worth every penny to hire someone to track down keywords for a blog.

Comment by Stefanie Hartman

Made Monday, 9 of March , 2009 at 5:42 pm

I agree, keywords, especially in a blog title are very important.

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