Use Niche Related Ads For Blogging Income

Writing by Brick Marketing on Tuesday, 22 of July , 2008 at 9:03 am

It can be difficult to generate income from blogs unless you are fortunate enough to receive thousands of visitors each week.  Many bloggers don’t help themselves as they display ads that are totally unrelated to their niche.

If your blog relates to cars then your visitors are there to read content related to cars. To display ads for baby clothes will not draw much in the way of attention or clicks and since most blogging income comes from pay-per-click - it can be a waste of advertising space.

Pay-per-click advertising will generally only work if the ads are related to the content where they appear. Search engines and most pay-per-click ad agencies use targeted ads by crawling your content and delivering ads relevant to the content found.

Banner advertising however is placed by the blogger. These ads could be time based (by the week or month) or affiliate style ads. They can be lucrative if placed on the right blogs. Affiliate advertisers are not really worried about where their ads are placed. If they produce a sale - good. If not, at least they get exposure. As for blogging income - that may get no benefit at all.

To be able to receive any type of blogging income you need to place ads that are relevant to your niche. A car blog that has an ad for car magazines may do well because it is related.

If you are looking to generate blogging income, be genuine and place ads that relate to your niche and that your readers may find attractive enough to respond to.

                      Category: Blogging Income                      

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