Sometimes one of the most difficult tasks is to generate comments on your blog. You may ask why are comments necessary? The number of comments on your blog can be indication of the quality of your blog content. Poor content and you may not receive too many comments.
There is also talk in some circles that search engines will include the social popularity of content when ranking for search results. This may include using comments on blogs to measure the popularity of the blog content.
Comments ultimatelty are a conversation tool. There are one way of interacting with your visitors. If you can generate conversations on a regular basis then you will steadily increase your return visitor numbers. Here a couple of tips to help generate comments.
- Make the occasional error:
When writing semi-authoritative posts, don’t be afraid to make the occasional mistake. For example, if you are talking about SEO, one of your tips may be to ‘fill your content with keywords – search engines will consider it spam’. You will get a few comments about the error. Give it a day then go in and make the correction (in this case it needed the words ‘don’t fill’. - Use controversy:
Being controversial will almost always generate comments. Be careful when using this as you don’t want to irritate people. However, if you were to write that ‘Obama should not be President’, and have a reasonable argument, I am sure you will generate quite a few comments. - Ask questions:
Asking questions can often lead to a good range of comments from readers. Many of the top bloggers now use this on a regular basis, often weekly. It is also the ‘easy’ post to write. Instead of thinking up new content, write a short piece setting up the question and publish – good for a Friday night or lazy Sunday. If you have a good reader base, you will get comments back. For better results, don’t reveal your opinion. The comments can be used down the track to generate fresh content.
These are three simple tips which, if applied to your blog content, may see a jump in the comments and the interaction with your readers. How do you generate comments?
