Blog SEO And URL Structure

Writing by Blog Marketing Journal on Friday, June 27, 2008 Comments Off

Many bloggers leave the structure of their URL’s as the default. When it comes to blog SEO this can be not only a mistake but a wasted opportunity.

Whenever possible, you want each page on your blog to stand out. Blog SEO requires a URL structure that is easily read by your users whilst adding value when crawled by a search engine spider. Default URL’s often include fancy symbols, generally the ? symbol and simply number each page (post). This leaves an untidy URL such as:

yourdomain/wp/index.php?p=77

Not easy to remember and not easy to reference. Of course it would be nice to have a URL that provided a little more information such as:

yourdomain/wp/blog-seo-and-url-structure/

That is nice, neat and easy to remember and easy to access. More importantly,  URL’s like this can have keywords included – an important part of blog SEO.

There are several ways to change the URL structure of a blog. With WordPress there are several plugins that provide you with the option of changing the URL structure.  Consider you URL as part of your blog SEO – there are many advantageous to be had.

Comments Off                      Category: Blog SEO                      

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Blog Marketing Journal is a Blog that discusses all aspects of blog marketing, blog SEO and blogging management tips.