5 Ways To Put Your RSS Feed To Work

Writing by Blog Marketing Journal on Saturday, June 14, 2008 Comments (2)

Most blogs include an RSS feed for their readers, however there is more to your RSS than relaying your latest post. Your RSS feed or email has some valuable blank real estate around your posts that could be put to work to enhance your blog.

Blogging Income:  With prime real estate going to waste it makes sense to increase your blogging income where ever possible. You can either sell advertising space or sign up for Feedburner’s Adsense ads. The good thing about Adsense is the targeting of ads to your content.

Link Building: You can incorporate links to related content on your site. For WordPress users there are several plugins that can help with this process. Placing internal links also adds a little value if your posts are scrapped onto a spam site.

Promotion: You can use the space to promote yourself, your blog or another blog or web site that you control. You can also use the space to promote and funnel readers to dedicated landing pages.

Copyright: The footer of your RSS feed is the perfect place to include copyright information. You can include other statements such as disclaimers in this areas as well.

Special Offers: You can reward your readers by placing special offers into your feeds footer. Everyone appreciates special offers, particularly if they are free.

With these suggestions there is no reason your RSS feeds should be limited to just a relay of your latests posts. Use the space wisely and your readers will appreciate it and you will benefit from it.

Comments (2)                      Category: Blogging Tips                      

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