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Yahoo and Microsoft – Do You Need To Rethink Your Blog SEO Strategies



Where does your blog SEO focus sit – concentrated heavily on Google, or spread to cover all major search engines. The announcement that Microsoft have made a huge offer for Yahoo may leave some looking at their current strategies. The question that must be asked first is what changes can Microsoft bring to Yahoo?

The announcement stated that the focus would be on consumers, advertisers and publishers and not so much on technologies. The immediate question in my mind is the Google-Firefox relationship and whether or not Microsoft will align Yahoo more with Internet Explorer.

It seems that Microsoft and Yahoo have been in discussion for almost 18 months with the Yahoo board obviously interested in the proposal. With that in mind it will be interesting to see if Yahoo starts to implement any Microsoft ideas prior to the takeover. Of course Yahoo have to agree to the proposal first and I am sure there are many government agencies that will run their magnifying glasses over the proposal. For now, watch for any changes to Yahoo’s requirements.

Irrespective of the outcome, your blog SEO strategies should target all search engines. Not only should you target all search engines, you should be constantly watching what the search engines are doing. Determine what blog SEO strategies you need to tweak to keep pace with search engine changes and what directions they are taking into the future.

If this all appears too difficult or too complicated then look at some of the blog and website services that specialize in blog SEO strategies and blog marketing – the dollars invested could turn out to be dollars saved.

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1 Comment

  1. Rethink SEO's Gravatar Rethink SEO
    October 28, 2008 at 7:34 am | Permalink

    Valid point along with WordPress coming out with multiple SEO Plugins to help a non-SEO blogger optimize their content.

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