Why Does DMOZ Blog At All?

Writing by Blog Marketing Journal on Friday, October 12, 2007 Comments Off

Last month, amidst much fanfare, DMOZ started a blog. Since then – Sept. 24, 2007 – they have made (count ‘em) three blog posts. Whoo-hoo!

So far, the DMOZ editors have tackled such important issues as The Search For DMOZ, dealing with DMOZ in the search engines, and Why Hasn’t My Site Been Listed in DMOZ, an attempt to explain why it takes forever for DMOZ to list a website in its directory, the No. 1 complaint among people who want to be listed there.

I covered DMOZs initial charge out of the gate. Was I skeptical? Sure. Still am. Do I have reason to be? Three blog posts says so.

Why so hard on DMOZ? Well, because you can’t start a blog and post to it three times in half a month and expect people to take you seriously. Maybe DMOZ editors have so much to do that blogging is not on the list of highest priorities. Judging by their initial enthusiasm, however, I’d say that wasn’t the case.

DMOZs blog posts fall on the defensive side according to their tone. Just read the last post and you’ll see what I mean. Everything sounds like a defensive position. DMOZ editors are so bent on proving something that the only thing they seem to be proving is that everyone else is right. Besides, they don’t post every day. Bad for SEO.

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